Top 5 Educational Games in New Zealand Q4 2022 Performance

During the fourth quarter of 2022, the top five educational games in New Zealand showed varying trends in weekly downloads, revenue, and active users. Here is a detailed breakdown of their performance:

Minecraft Education by Mojang saw a steady decline in weekly downloads, starting at approximately 2.1K at the end of September and dropping to around 1.3K by the end of December. Weekly revenue was sporadic, peaking at $21 in late September but dropping to almost zero for most of the quarter. Active users also saw a downward trend, from 3.8K to 3.1K over the same period.

Reading Eggs - Learn to Read from Blake eLearning had a more stable performance. Weekly revenue fluctuated, with a high of around $6.9K in mid-October and a low of $5.3K at the end of October. Downloads varied between 825 and 481, with a slight uptick to 604 in the last week of December. Active users showed a gentle decline, starting at 6.8K and ending the quarter at 5.5K.

MindPal - Brain Training Games by Elektron Labs Inc. experienced modest weekly downloads, peaking at 594 in early December. Revenue showed some volatility, with a high of $743 in early November and a low of $395 in mid-December. Active users remained relatively stable, fluctuating between 2.7K and 2.2K throughout the quarter.

Bebi: Baby Games for Preschool from Bebi Family Games maintained consistent weekly downloads, ranging from 466 to 335, with a notable increase to 476 in the final week of December. Revenue remained relatively steady, peaking at $151 in the last week of December. Active users hovered around the 1.3K mark for most of the quarter.

Lingokids - Play and Learn by Monkimun Inc. saw lower weekly downloads, fluctuating between 610 and 228. Revenue peaked at $2.2K in the final week of December, showing a significant increase from earlier weeks. Active users remained relatively stable, ranging from 1.5K to 1.1K during the quarter.

These insights are based on data from Sensor Tower. For more detailed analytics and trends, visit Sensor Tower.